The Software Landscape is now ripe for vendors to lock-in Subscriptions and eliminate what (to them) are much loathed Perpetual Licenses ...
So what could be done to solve their predicament - enter Subscription Software!
So make sure your cloud strategy includes a proper evaluation of licensing - ask where will I end-up following that journey from a commercial perspective?
Everyone will say 'Better-off' ...
but you might find in the long term that's not necessarily the case.